Tag Archives: new initiative

Ideaworks assists Blue Chip Farm in launching wedding initiative

Over the past few months, the Ideaworks Marketing team has been collaborating with our charity of choice, Blue Chip Farm Animal Refuge, in launching its I Do, Blue wedding initiative. The program is targeted at newlyweds who wish to give back on their wedding day by foregoing traditional favors and offering a donation to Blue Chip instead. The idea came to our team after researching current wedding trends; we found that philanthropy continues to be of interest to modern couples, making this the perfect initiative to spearhead for our friends at Blue Chip!

Now that I Do, Blue has officially launched, it’s received attention from the local media! Click here to read a great article from the Dallas Post, and learn more about the initiative and our hard work for a wonderful local non-profit.

A productive meeting in the Ideaworks conference room! Pictured from left to right: Allison Simenkiewicz, Ideaworks graphic designer; Cordie Braun, Blue Chip fundraising director; Alyssa Zekoski, Ideaworks’ marketing communications manager
Our marketing communications manager, Alyssa, and Blue Chip volunteer Carol launch I Do, Blue at the NEPA Bridal Show, held at the Radisson Lackawanna Station Hotel in Scranton.